Mission Cooling
FAQs
Are cooling towels machine washable?
Yes, most cooling towels, including mesh and microfiber versions, are machine washable. It is generally recommended to wash them on a gentle cycle with mild detergent and air-dry them to maintain the integrity of the cooling fibers. For PVA towels, rinse them thoroughly after use and store them in their original container or a plastic bag while slightly damp to keep them soft and ready for your next use.
How long does the cooling effect of a neck towel last?
Depending on the humidity and airflow, a high-quality cooling towel from brands like AlphaCool or Mission can stay cool for up to 2 hours per soak. In high-humidity environments, evaporation is slower, so you may need to "snap" the towel more frequently to maintain the chill. Once the towel begins to dry or reach body temperature, simply rewet it with water at any temperature to restart the cooling cycle.
How do cooling towels work to lower body temperature?
Cooling towels utilize evaporative cooling technology to provide immediate relief. When the towel is soaked with water and wrung out, the specialized fabric construction (such as PVA or high-performance microfiber) regulates evaporation. This draws heat away from your body, making the fabric feel significantly cooler than the ambient air temperature. A simple "snap" or wave of the towel in the air often reactivates the cooling process by increasing airflow through the fibers.
How do Mission cooling products work to provide instant relief?
Mission cooling products, including their towels and headwear, utilize proprietary HydroActive™ technology. This process is chemical-free and relies on the fabric's physical structure to enhance natural evaporation. When the fabric is wet, wrung out, and "snapped" in the air, the cooling technology activates, dropping the fabric temperature to as low as 30 degrees below average body temperature in under a minute.
Are Mission cooling towels and hats reusable and machine washable?
Yes, all Mission cooling gear is designed for long-term, repeated use. The cooling technology is embedded in the fabric's fibers, so it will never wash out or degrade over time. You can machine wash Mission towels, gaiters, and hats with like colors using mild detergent. For best results, air-dry or tumble-dry on low heat to maintain the integrity of the performance fabric.
